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Senior Director, Marketing Operations
Dragos
This job is no longer accepting applications
See open jobs at Dragos.See open jobs similar to "Senior Director, Marketing Operations" AllegisCyber Capital.Marketing & Communications, Sales & Business Development, Operations
United States · Sterling, VA, USA · Remote
Posted on Jul 16, 2024
Dragos is seeking a Senior Director of Digital Experience to join its mission of safeguarding civilization. We’re looking for someone with vision and experience to guide the marketing organizations next phase of growth and maturation with technology, process and automation to enhance the way we work and better support our customers. This role will own the global strategy and implementation of scalable processes, analytics and technology to help marketing make better, faster, data-driven decisions and achieve business outcomes.
Responsibilities
- Build a team culture that prioritizes innovation while balancing operational excellence and rigor to accelerate business growth
- Construct scalable marketing processes including lead routing, leading scoring, campaign operations, program and content automation to drive greater efficiencies across teams
- Design and implement a measurement framework that allows us to plan, forecast and measure ROI from marketing campaigns and investments
- Partner with revenue operations to align our GTM strategy, improve funnel conversions and provide enablement to the marketing and sales teams
- Establish best practices for marketing technology infrastructure, including database/lead management, data hygiene and enrichment, system governance and integrations with first party and third party systems
- Create a scalable contact database that values segmentation and personalization to improve communications and conversions
- Manage complex roadmaps and consistent delivery cycles that stretch across core operations, campaign performance and GTM initiatives
Qualifications
- 10+ years B2B experience in managing demand generation strategy with measurable results
- Experience leading teams to deliver results in a fast-paced, dynamic business environment
- Experience in B2B SaaS companies with growth or demand generation desired
- Advanced understanding of marketing technology including data, structures, measurement, and digital advertising networks
- Practical experience with BI platforms - Tableau
- Familiarity with account-based marketing platforms – 6Sense
- Ability to effectively collaborate with a large remote team
- Dynamic, proactive, passionate leader with an analytical mindset
- Strong people and relationship skills, enjoys working cross functionally with teams and vendors
Compensation
- Base Salary: $200,000
- Competitive equity package
- Comprehensive benefits plan (medical, dental, vision, disability, life insurance, 401K with match)
About Dragos
Dragos is the Industrial Cybersecurity expert on a relentless mission to safeguard civilization. In a world of rising cybersecurity threats, Dragos protects the most critical infrastructure – those that provide us with the tenets of modern civilization – from increasingly capable adversaries who wish to do it harm. Devoted to codifying and sharing our in-depth industry knowledge of ICS/OT systems, Dragos arms industrial defenders around the world with the knowledge and tools to protect their systems as effectively and efficiently as possible. Founded by world-class industrial intelligence experts, Dragos has the industry’s largest team of ICS/OT practitioners who have been on the front lines of the world’s most significant industrial cyber-attacks.
Diversity, Equity, and Inclusion are core values at Dragos, and we are passionate about building and sustaining an inclusive and equitable working environment for all. We know that every member of our team enriches our diversity by exposing us to a broad range of ways to understand and engage with the world, identify challenges, and discover, design, and deliver solutions. Not only does a Diversity, Equity, and Inclusion focus enrich our environment and teams, but it is also critical to our success as we defend against adversaries all over the world. The broad range of ideas, experiences, and perspectives is critical to our success.
Dragos is an Equal Opportunity Employer and considers applicants for employment without regard to race, color, religion, sex, orientation, national origin, age, disability, genetics, or any other basis forbidden under federal, state, or local laws. All new hires must pass a background check as a condition of employment.
#LI-NH1 #LI-REMOTE
This job is no longer accepting applications
See open jobs at Dragos.See open jobs similar to "Senior Director, Marketing Operations" AllegisCyber Capital.